Fred Meyer private label graphics
Fred Meyer is a Northwest superstore chain with over 130 different locations through out Oregon, Washington, Idaho and Alaska. They own 17 different private label brands. I created floral prints, repeat / plaid patterns, embroidery designs and color blocking for each of the labels.
Scope of this project includes:
• Graphic creation of repeats, florals and lace for hundreds of sets and multiple seasons.
• Concept and create apparel assortments, sets and stories.